Variety Announces Brand Entertainment for Fans Event Spotlighting Leaders at Cannes Lions
Variety will host the Brand Entertainment for Fans event on June 22 during the Cannes Lions International Festival of Creativity. The invite-only event, presented by Walmart Connect, features leaders from Walmart, the NFL, Spotify, and L'Oréal USA, exploring how brands engage audiences through culture and creativity. Seth Dallaire of Walmart emphasized the importance of community connections in brand strategy.
Summary by OZbrief Editorial · Variety · Source
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Published 17 Jun 2026, 19:10 UTC · Updated 17 Jun 2026, 19:20 UTC
Summary by OZbrief Editorial. Original report: Variety. Editorial policy · Corrections
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