Adults transform birthdays into costly festivals rivaling weddings in scale
Adults are increasingly throwing elaborate birthday celebrations rivaling weddings in scale and expense, with elaborate themes, dress codes, and branded merchandise becoming common. One 44-year-old hosts an annual festival complete with face masks and compulsory talent shows, while guests attend multiple costly events yearly. The trend reflects both a desire for connection and social media-driven self-promotion, straining friendships and finances.
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Summary by OZbrief Editorial · The Guardian Australia · Source
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Published 02 Aug 2026, 11:00 UTC · Updated 02 Aug 2026, 11:20 UTC
Summary by OZbrief Editorial. Original report: The Guardian Australia. Editorial policy · Corrections
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