The Guardian Australia – Sport ·sport ·2 hours ago

ITV wins World Cup ratings battle with BBC in tournament’s first week

ITV topped UK World Cup ratings in the tournament's first week, led by 15.4 million viewers for England's 4-2 win over Croatia. The BBC's match coverage struggled, garnering a peak audience of 6.7 million for France v Senegal. ITV's strong initial viewership may be impacted by the BBC's first-pick games in the knockout stages.

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Summary by OZbrief · The Guardian Australia – Sport

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