Variety
·entertainment
·5 hours ago
COL Group, Virtue Asia Team for Southeast Asia Microdrama Brand Push
COL Group and Virtue Asia announced a partnership to develop brand-funded microdrama content in Southeast Asia during the APOS conference in Bali. The collaboration will target Singapore, Malaysia, Indonesia, Thailand, the Philippines, and Vietnam, aiming to engage regional marketers with new entertainment formats. Initial campaigns are set to be unveiled in the coming months.
Summary by OZbrief · Variety
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